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Diet Coke: Boost Inside
Role: Art Director
Copywriter: Katie Hughes
ACDs: Ian Flannery and Madeline Adams
Content Creators: Brendan Ek and Casey Coulter
Diet Coke has the uncanny ability of knowing exactly what you're going through. Whether you are a new drinker or a life-long fan, the Boost Inside series set out to show no matter the situation, Diet Coke is always there for you when you need a fizzing boost.

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will also accept diet coke
as payment.
- @dietcoke
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but text me when you get there and let me know what i'm not missing
- @dietcoke

me bribing my coworker
to cover my shift.
- @dietcoke

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so thankful you can't burn diet coke.
- @dietcoke

don’t mind if i do.
- @dietcoke



for when you feel like throwing
in the towel.
- @dietcoke

tbh this is the only
proposal i'd say yes to.
- @dietcoke



all about sweat pants,
house plants, and diet coke.
- @dietcoke

falling in love with diet coke.
- @dietcoke



tgif it.
- @dietcoke

where do i rsvp?
- @dietcoke


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