@cocacola: The Grid
Role: Art Director and Designer
ACD: Gareth Pon
The Coca-Cola Grid is a seamlessly-crafted curation of uplifting and optimistic creative.
A collage of creators aiming to share the voices of many. So with 2.7 million people watching, I knew I couldn't screw this up.
Have the entirety of the grid be composed of posts that stand alone, yet still fit seamlessly together.
No stress right?
** rip 2021: some clients can't see the vision**
The Grid represents various styles.
Hand-done type and illustrative elements, along with artist partnerships with Coca-Cola's curated group of up
and coming creators.