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Have a Coke Day
Role: Art Director
Copywriter: Nick Hulsey
CD: Daniel Cobb
ACD: Gareth Pon
Have a Coke Day is a national holiday in the world of Coca-Cola. To celebrate, we created a flavor-inspired dance video, led by Emmy-winning choreographer Ryan Feng, challenging those to drink and share a Coke.
IG Reels Edutainment Series
Alongside the launch, we created an educational content series helping followers join in on the fun. Each piece of content was carefully curated by the dancers featured alongside Ryan Feng.
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Once our fans had seen and learned the dance,
we then challenged them across social platforms to join in on the fun.
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