Honda Social: COVID-19

During COVID-19, people were forced indoors looking for sources of entertainment and ways to interact with each other   On Honda's social platforms, we created content aiming to provide support to their community by giving people the opportunity to connect.

*** this is REAL work ***

Coloring takes time and clears the mind, we wanted to see what would happen when Honda fans are in charge of the paint job. Providing them with various coloring pages, we gave fans the space to let their imaginations run wild and the opportunity to share their creations with the Honda community. 

Easter egg hunts are a holiday tradition. But when all hunts were canceled, the Honda virtual egg hunt was born. Through a series of illustrations, we challenged fans to find the hidden Honda Easter egg, and share what other little gems they discovered along the way. 

Illustrator: Geo Law

Nothing beats the satisfaction of completing a puzzle. But not everyone had a puzzle lying around the house, or even one they hadn't completed yet. Through a GIPHY sticker pack, we created a Pilot puzzle challenging fans to share their success upon completion. 

ACD: Romeo Cervas
Copywriter: Sam Woznica
Illustrator: Geo Law