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Kind Bar: It's Bigger Than the Bar
Role: Art Director
Copywriter: Aaron Araya
In a kind world, KIND will pay for ads that better the world.
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OUT OF HOME

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SOCIAL

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PACKAGING: THE KIND BARCODE

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Kind Bar will lend their packaging and flavors to various organizations. Each bar will be fitted with a Kind Barcode that will donate 20% of that purchase to the specific cause.

WEBSITE EXTENSION

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THE KIND MACHINE

In a kind world, all bars help a cause. The bar is free, but the donation is encouraged. Which charity do you support?

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